Bmg - Blog Posts

Remember the latest update involving Stanley Tucci?

He sits with -host- Gemma Styles to promote certain charitable causes; fine.

Status: Sideway eye-catching the fanbase.

Following an IG pro-BBG account.

Status: Catching the fanbase's attention

Reason: The man is playing Clive Davis in Whitney Houston biopic coming up this year.

We are super used to this kind of auto promo or tactics focused on introducing new projects to new audiences, this fandom has witnessed them before. It happens in many fields, personally, I have also seen similar situations in my professional environment repeated times.

In this case, in addition to the evident connection to SONY, there are interesting observations to add to our library; who Clive Davis really is and why could be relevant to get to know him better?

Basically, the man has been the founder or head of all those Sony companies at some point and now he is indulging himself might be represented as Houston's discoverer in the biopic.

Summarizing, with Sony based, we recall Columbia, Arista, RCA and BMG. Sounds familiar?

Before this settles any panic, (the actual) BMG was founded in October 2008 after Bertelsmann sold its stake in Sony BMG & is 100% owned by Bertelsmann and one of the group's eight business divisions. Sony is also a distributor, such as Universal is to Harry in the US, so the participation within other labels may vary depending on the artist/country, but that's another story.

Back in July 2020, Louis announced via Twitter that his contract with SYCO, his label until the moment, had come to an end. In May 2021 Louis announced he was joining the BMG family for his second album: Press release 📰

These progressive changes can mean only positive things and great opportunities for Louis ahead and add up to all the modifications we have been getting since 2020: here

Talking about this, the following matter came up "Is Louis still attached to Sony?" Sadly, I believe all of the boys still have strings to their 1D contracts - which I think is the main issue- and that ends up in the label. Also, if nothing has changed, Louis is still the director of the Third String (which is under the wing of Sony).

I wish I knew more facts about labels, about their integrity and management quality since if you scratch a bit in other fanbases there are always "cases" and ugly stories too, which leads to thinking the industry is just built up in toxicity. Nothing new. My expectations or desire is that eventually, we get more switches like Louis' and that hopefully, these bring actual and factual results, we are so ready to see them as soon as possible.