Apac Biotech Startups News And Updates

Follow Digital Marketing News and Leaders Insights here: https://goo.gl/tZ2CuC   

What is Content Shock? | Vitamins Part 3

Past research shows that there are now more than 4 billion internet users all over the world. More than 3.2 billion of these people are active social media users.

This may seem like a good thing for marketers. More users mean a bigger audience for your brand, right?

We hate to burst your bubble, but this may not necessarily be the case.

Content Shock, as coined by Mark Schaefer, is an existing phenomenon that is rooted on two things: the astounding and exponentially expanding volume of online content that we have today and the audience’s limited capacity to consume them.

Yes, innovative technology in our audience’s lifestyle have increased the market’s capacity to consume content. However, this rate has been consistently overpowered by the rate at which content producers launch material online. Let’s take a look at these figures as examples:

> Youtube: More than 500 hours of video are uploaded every minute (this is equal to 21 straight days of consumable videos launched every 60 seconds)

> Instagram: As of June 2018, there were 400 million daily Instagram stories users (this is more than the US population as of 2018)

> Facebook: 350 million photos uploaded on a daily basis

Just imagine how long it would take a person to view all this content in one sitting!

Content has turned into one of the most valuable tools for marketers. However, at present, content is already commoditized. And what happens when there is a surplus of content supply against the audience’s demand for it? As marketers, it will mean that we need to produce valuable content that stands out and makes audiences want to interact with us. We need to find strategically creative ways to boost organic consumption; and we need to explore tools that we can use to optimize results.

At the end of the day, the power to choose which content to consume is in our audience’s hands. Thus, we need to produce engaging materials that will make them want to invest their time and attention.

Vitamins by VCS is a series of vlogs/blogs that provide tips and hacks for growing a business and creating content for your brand. You can watch the full series by following us on Youtube (youtube.com/vitalstrats) or visiting our IG TV channel (instagram.com/vitalstrats).

Smart Shopping Experiences with AR and VR

Augmented Reality (AR) and Virtual Reality (VR) have been lately deployed both in physical and online retail marketing to offer an excellent digital shopping experience. 

However, with AR and VR still in the advent stage, its practical applications in the retail sector are still fragmented, allowing research analysts to capture attributes in the interdisciplinary origins.

The theoretical framework of online marketing comprises of three main areas: https://goo.gl/nZGrXs

➕ Top 10 Startups Mistakes [Infographic]

Daily #1,618! It is fun, but especially for those who can see what you look like in reality. 

Technology helps the governments understand cities better, achieve outcomes, provide services more efficiently by assisting the citizen in embracing the future.

Energy Tech Review is a technology magazine which publishes the current news updates and technology trends taking place in the energy sector.

Internet of Things (IoT) drives various manufacturing and supply chain processes in its first phase of implementation. Now is the time for the world to witness the second phase of the implementation where IoT will transform the conventional industrial processes. Other technologies like Artificial Intelligence, big data, and cloud with IoT will give impetus to the development of new robust technological frameworks that drive automation to new heights off-loading burden from human shoulders.

An alive human heart pumping…

The impact of artificial intelligence (AI) has been witnessed since decades on the legal industry starting from the contract review or management of the lawful outcomes to their official researches. AI is a futuristic technology which has no plans of withdrawing its powerful impact on the world, and the blend of automation and smartness rightfully serves its purpose by attracting people towards it. Businesses that face complications in coping with the competence, production, and precision, search for solutions offered by AI technology.

Implementation of AI in the legal industry can transform and redefine the way of carrying out any legal activity as well as perform mundane and time-taking jobs. AI can be an essential asset for the law firms as it can automate the tedious tasks that are loaded for legal professionals to do.